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How to Spend Your Q3 and Q4 Retail Marketing Dollars

How to Spend Your Q3 and Q4 Retail Marketing Dollars

Whether making a last minute push to meet year-end numbers or simply subscribing to the reality of “use it or lose it,” most retailers pick up the pace when it comes to their Q3 and Q4 marketing methods. Wondering how to aim for and achieve the best possible results? Consider these seven proven ways to...Continue Reading


Hey, Target, Here Are a Few Retail Lessons Learned From the Lilly Pulitzer Collaboration

Bonafide “Lilly Lovers” arrived in droves in the wee hours of the morning. Decked out in shades of varying pastels, they came, they shopped, they conquered. A lucky few were even fortunate enough to walk away with coveted pieces from the recent Lilly Pulitzer for Target collaboration. Others returned to their local stores’ packed parking...Continue Reading

Fast Food Marketing

Developing A Highly Effective Fast Food Marketing Strategy

An apple a day keeps the doctor away. We all know the old adage – and we’re not talking about time spent on our Macs in the office. In this case, we’re referring to that other Mac – as in the “Big” beefy burger variety. The term “fast food” has an overwhelmingly bad rap; it brings to mind...Continue Reading