From thought leadership to working with print, broadcast, and web-based media, we ensure you have a positive relationship with your audience.
The key to successful PR and media relations is making your company a part of conversations that matter. Through our wealth of experience and extensive industry connections, we position you as a company with something important to say and then find ways to get everyone listening.
At BIGEYE, we use a variety of media relations tactics involving both digital and relational elements to position your business as a leader within your industry. It starts with in-depth research so that we understand your goals and your industry.
"It takes 20 years to build a reputation and five minutes to ruin it."- Warren Buffett
With that information in hand, we move into strategic planning, press training, and search engine optimization. The goal is to create engagement with local or national news media. Media relations is a field that is constantly evolving, and we ensure that you are always using tactics that deliver the best results.
Related but separate, thought leadership also involves extensive research, which in this case helps identify tradeshow opportunities, speaking engagements, and award submissions. By finding ways to showcase what you know about addressing your customers’ pain points, we help make your organization the “go to” source for information and insights.
Work with an agency with a proven track record of helping clients and media contacts maintain mutually beneficial relationships.
Allowing BIGEYE to coordinate your PR and media relations gives you and your team more time to focus on the reason you went into business—your products and/or services. From strategic campaigns to touching base with media contacts periodically to ensure your company stays top of mind, we help with all aspects of leveraging important relationships.
How can our services draw more attention to your brand? Contact us to find out.