BIGEYE is a results-oriented, media buying agency
BIG Thinking, within budget, and detailed analytics, on schedule and proven results.
At BIGEYE, we represent clients of varying sizes and industries as their media buying agency, with one common need: leveraging the most profitable media mix to obtain the desired reach, ensuring brand consistency and reinforcement across paid, owned and earned channels.
Marketing methodologies are ever changing, and advertising agencies are in the business of doing far more than just negotiating transactions for you. We’re planning and strategizing – always prepared to take action and react based upon changes in media consumption habits and evolving, interactive advertising opportunities.
Our planners are always looking for the best rates and value-added opportunities to accompany media plans. Value enhancing opportunities can take the form of sponsorships, endorsement, remote broadcasts, bonus media – there are innumerable opportunities to strengthen a media buy through value-added, and our buyers have the relationships needed to leverage these opportunities for our clients brands.
Today, it’s more important than ever to have a greater understanding of both traditional and nontraditional forms of media, and to collaborate with a media buying agency positioned to take the lead. It’s not all about placement – it’s about reaching the right people. At BIGEYE, our media buying strategists collaborate with our creative team, digital embedded, integrated approach to work allows our buyers to truly understand our clients, their goals, challenges and target audiences.
If you’ve bought media with an agency before, you know there are differing philosophies about what’s important when it comes to planning and buying media. We’re up front about our beliefs, and if this philosophy is what you’re looking for, we’d love to chat. At BIGEYE, we believe in transparency, engaging the right people, media that supports creative and creative that supports the media. We believe in treating our client’s budgets like our own investments. We believe in the data, the goals, and the return on investment. We believe having a smart, strategic media plan can change the course of campaign, and the course of a brand.