bigeyeuser, Author at Bigeye Agency

Bigeye Furthers Relationships with Property Management and Development Professionals with AAGO Membership

Leave a Comment / Uncategorized / By bigeyeuser

ORLANDO, FL (December 19th, 2019) – Bigeye (www.bigeyeagency.com), an audience-focused, creative-driven, full-service advertising agency joins the Apartment Association of Greater Orlando to further solidify its position as a nationwide partner for property management and development leaders. With a focus on building relationships and understanding the needs, goals, and expectations of a full-stack marketing agency, Bigeye …

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Learn the Brand Benefits of Transmedia Storytelling

Leave a Comment / Branding, Copywriting, Creative & Production, Identity, Messaging, Naming & Architecture, Photography, Website Development / By bigeyeuser

In marketing, “transmedia storytelling” is a trendy buzzword. Marketers have often proclaimed the benefits of placing much of their advertising-driven focus on telling a compelling “story,” but what is actually represented by the story itself may be a bit hazy. That’s where the marketers at your favorite marketing agency in Orlando come in – we’ll …

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Using Geo-Fencing for Your CBD Product

Leave a Comment / CBD, CBD Products, CBD Services / By bigeyeuser

Cannabidiol has become one of the hottest product categories in years. Geo-fencing can be a powerful tool to help you gain market share in a crowded space. Few recent products have captured the world’s imagination like CBD. In just a few short years, CBD has gone from largely unheard-of to a staple of retailers across North …

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Five Tips for Improving Your CBD Cosmetic Marketing

Leave a Comment / CBD, CBD Products, CBD Services / By bigeyeuser

Have you recently started a CBD beauty brand? Here are a few things you need to consider for your next CBD cosmetic marketing campaign. The CBD beauty business is booming, projected to reach $1.8 million by 2025 — not bad for an industry that is still in its infancy. With great opportunity comes tough competition, however. Every day, …

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Out of Home Advertising

Leave a Comment / Podcast / By bigeyeuser

Heather Osburn and Jarrod Glick from Outfront Media discuss why out of home continues to see market growth compared to other traditional channels on IN CLEAR FOCUS. In Clear Focus this week: out of home advertising. Industry experts Heather Osburn and Jarrod Glick from Outfront Media share their observations about the reasons why out of …

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Apartment Marketing Solutions Through Programmatic Media Buying

Leave a Comment / Active Adult & Senior Living, Marketing/Business, Media & Analytics, Media Planning and Buying, Multi-Family, Real Estate, Student Housing / By bigeyeuser

Apartment complex owners who want to cut their marketing budget while strategically targeting their advertising are turning to programmatic media buying. Programmatic Media Buying Explained Do you remember how difficult comparative shopping and informational research used to be before the Internet? If so, you certainly know the incredible value of software algorithms and data analysis. …

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What a Creative Advertising Agency Can Learn from Geico

Leave a Comment / Campaign Creation & Development, Content Marketing, Creative & Production / By bigeyeuser

Studying Geico ads, your creative advertising agency can learn invaluable tools for your brand campaigns—making them more effective, memorable, and fun. Everyone knows Geico Insurance. Whether you’re a fan of the gecko, caveman, or another one of their mascots, we’ve all got to hand it to Geico for their incredibly well-done ads. We fully recognize …

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How to Effectively Market Your Nutraceutical Product

Leave a Comment / Consumer & Healthcare, Direct-To-Consumer, Health & Wellness, Healthcare, Marketing/Business, Pharmaceutical / By bigeyeuser

The nutraceutical market is booming. Here’s what you need to know in order to make your product stand out in the crowd. With the US population aging and rates of many chronic diseases continuing to soar, consumers are in need of new products that promote health and wellness. Nutraceuticals, with their emphasis on natural health benefits, …

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How to Choose the Best Apartment Marketing Company to Brand My Development

Leave a Comment / Active Adult & Senior Living, Marketing/Business, Multi-Family, Real Estate, Student Housing / By bigeyeuser

In light of the supreme importance of your apartment complex brand, you’ll want to enlist the help of top professionals to help develop and maintain it. But how can you find the best apartment marketing company for you? Why Branding is Essential for Your Apartment Complex If you are in the process of launching your …

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The US Pet Food Industry

Leave a Comment / Podcast / By bigeyeuser

Debbie Phillips-Donaldson, editor-in-chief of Petfood Industry magazine, explains new innovations in the pet product industry. In Clear Focus this week: industry innovations in pet food, packaging, and pet product marketing. Debbie Phillips-Donaldson, editor-in-chief of Petfood Industry magazine, explains what’s new and notable in the world of pet care. In this episode, we learn about emerging …

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Author name: bigeyeuser