Full-service marketing agency Bigeye’s podcast features account management guru Sarah Ritchie offering sage advice for nurturing client-agency relationships. IN CLEAR FOCUS this week: Full-service marketing agency Bigeye’s podcast features Sarah Ritchie, an internationally-renowned author and account management expert. Sarah shares what she learned from interviewing over 1,000 agency professionals around the world and identifies the …
Social media marketing agency Bigeye’s podcast features Kristen Wiley, CEO of Statusphere, with practical advice for successful influencer marketing campaigns. IN CLEAR FOCUS this week: Social media marketing agency Bigeye’s podcast features Kristen Wiley, CEO of Statusphere. We discuss influencer marketing and the importance of authenticity in our present moment. Kristen shares tips for developing …
Media planning and buying agency Bigeye’s podcast features Craig Swygert of Clear Channel Outdoor with impactful, post-COVID out-of-home advertising strategies. IN CLEAR FOCUS this week: Media planning and buying agency Bigeye’s podcast features Craig Swygert of Clear Channel Outdoor. Craig discusses the impact of COVID-19 and why outdoor ads represent a unique opportunity as the …
Brand marketing agency Bigeye’s podcast features designer Luis González of InVision discussing his creative process, staying inspired, and remote collaboration. IN CLEAR FOCUS this week: Brand marketing agency Bigeye’s podcast features Luis González. As Senior Brand Designer at InVision, Luis faces the challenge of branding a suite of products designed for designers. Luis shares his …
Media planning and buying agency Bigeye examines why ad rates have fallen during the COVID-19 pandemic and the opportunities this paradox presents for brands. IN CLEAR FOCUS this week: Media planning and buying agency Bigeye’s podcast features Tim McCormack, VP of Media and Analytics. In spite of high levels of user engagement online, Tim explains …
Marketing strategy agency Bigeye’s podcast features strategist and educator Darius Lana discussing advertising, education, and the next generation of marketers. IN CLEAR FOCUS this week: Marketing strategy agency Bigeye’s podcast features Darius Lana. Concurrently, a student, teacher, and advertising practitioner, Darius discusses how the pandemic has impacted education, and ways in which online courses can …
Travel management expert Ben Scott talks to Bigeye about some of the ways business and leisure travel could be forever impacted by the COVID-19 pandemic. IN CLEAR FOCUS this week: What the future of travel could look like after COVID-19. Travel management expert Ben Scott joins us to examine how the pandemic has created unique …
ProfitSword offers advice for the hospitality and senior living industries on leveraging business performance data during the COVID-19 crisis to emerge stronger. IN CLEAR FOCUS this week: With the hospitality and senior living industries among the hardest hit by the COVID-19 crisis, we examine how the pandemic is creating a unique set of challenges with …
How COVID-19 is Transforming the Business Intelligence Landscape Read More »
Dr. Yael Zemack-Rugar, Assistant Professor of Marketing at UCF, talks to Bigeye about consumer psychology, COVID-19, and creating long term customer loyalty. IN CLEAR FOCUS this week: How COVID-19 is impacting consumer behavior. Dr. Yael Zemack-Rugar, Assistant Professor of Marketing at UCF’s College of Business, talks about generating and testing new theories about consumer psychology. …
Bigeye’s podcast features culinary Public Relations expert Holly Kapherr, talking about unexpected innovation in the restaurant industry in response to COVID-19. IN CLEAR FOCUS this week: The impact of COVID-19 on restaurants. The restaurant industry has been hit especially hard by the coronavirus outbreak. This week, Holly Kapherr of The Culinati Podcast talks about some …
