Sports junkies are an interesting breed. They always have season tickets for their favorite football and baseballs teams, never miss a game, and even run fantasy leagues with the hope that their knowledge of sports statistics might somehow garner them a big prize. And, as the folks at our Florida advertising agency know, these avid fans can …
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This year, masses of people will head to Munich, Germany, to participate in Oktoberfest, a weeks-long party celebrating the best in beer, bratwurst and family entertainment. Throughout its course, the event attracts about 7 million people, all of whom want to be a piece of one of the largest celebrations in Europe. The event, which …
What You Need to Know for Marketing the 180th Oktoberfest Read More »
Breast cancer is the second leading cause of death among women with more than 220,00 women in the United States diagnosed each year. And every October, people around the world come together in support of Breast Cancer Awareness Month to raise awareness of issues pertaining to breast cancer symptoms and treatment options.At our Orlando ad …
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Each year as the crisp fall air starts to deepen into a winter chill, people across the country don their snow boots (or just boots for us Florida folks) and head out to Starbucks seeking the type of warmth that can only come from a seasonal Starbucks Christmas blend. The team at our Florida advertising …
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On September 7, bitter football rivals University of Miami and University of Florida kicked off to a stadium full of screaming fans. Some people wait all year for football season (including the staff at our Florida advertising agency) – fanatics dress up in their favorite teams’ colors and enter stadiums full of pride, shooting down …
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Beer companies get a bad rap when it comes to marketing beer to women. A recent article that appeared on Fast Company noted that 75% of beer purchases are by men. The article also went on to note that historically, beer companies have had trouble reaching females when it comes to marketing. These companies miss …
Maintaining Perspective When Marketing Beer to Women Read More »
As tennis fans rush to the doors of the beautiful Louis Armstrong Stadium, set in the backdrop of Flushing, Queens, to see history made at the US Open, tourists and spectators quickly find themselves mesmerized by the humongous US Open Social Wall. The 50-by-8 foot wall is a collage of images, tweets and updates containing …
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Google For Nonprofits has released its new mobile nonprofit app, One Today, to Android users (sorry iPhone advocates) in the United States and invites nonprofits to register, create projects and fundraise. What does this mean for your nonprofit? Well, it’s the perfect solution for cause marketing. The mobile platform promotes the idea that individuals can …
Testing One Today, What To Know about Google’s New Nonprofit App Read More »
Whether you’re a designer working on an advertisement or a mother picking out your daughter’s birthday card, paper has a big impact on your choices. You may not know the types of paper, but you are influenced by the different types and textures. Fancy fonts, exciting graphics and catchy headlines tend to receive all of the …
Everything You Need to Know About Paper, & Why It’s Important Read More »
Meet Johnny. Johnny is a typical guy, and like most typical guys, he loves Chinese food. Johnny goes on Google to find a new place to order his favorite dish, Kung Pao chicken, and finds two Chinese restaurants with similar menus and prices. He clicks on the website for the first, and finds pixelated photos …
Why Great Website Design is Crucial to Your Business’ Success Read More »
