Author name: bigeyeuser

Resume Tips for the Marketing College Grad

6 resume tips to help the struggling marketing college grad

It may be the holidays, but if you’re in college, it’s not too early to start thinking about employment prospects for after graduation.  People who start their search now will have much better luck securing a full-time advertising agency job fresh out of school than those who put off their job search in favor of …

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What Makes a Social Media Campaign Successful Alternatives to ROI

What makes a social media campaign so successful?

If there’s one thing we’ve learned here at our Orlando ad agency, it can be very difficult to offer a clear cut return on investment for social media efforts.  In fact, most companies inherently sense that there is some value in having an active and engaging social media platform, but because they can’t always tie …

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With physician marketing ask the right questions

Physician marketing: It’s important to ask the right questions

One of the best things a hospital marketer can do is show genuine knowledge of and respect for physicians’ duties and responsibilities by learning about the service line. This shows a demonstrated commitment to service, and will allow the marketing team to adequately address physician’s concerns with competence. When the marketing team meets with physicians, …

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10 Social Media and Marketing Blogs to Add to Your Feed Right Now 1200x600 c default

13 Social media & marketing blogs to add to your feed right now

There’s a lot of content out there on the Internet about any subject that you could possibly ever want to know about (turns out that woman you recognized on White Collar is actually the girl who played Kelly on Saved By the Bell – thank you, Wikipedia!).  This is particularly true in the social media …

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Hotel turns traditional hotel marketing strategy upside down 1200x600 c default

Hotel turns traditional hotel marketing strategy upside down

“Where are you staying?” It’s a surmising question, in the same vein as “Who are you listening to right now?” or “What’s your favorite restaurant?”  For inquisitive trend conscious types, finding out a person’s hotel lodging preference is the equivalent of a dog sniffing another dog’s butt. The answer provides insight into that person’s character. …

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Ten Reasons Why Florida is Perfect for Advertising Agencies

Ten reasons why Florida is perfect for an advertising agency

Think Florida is only good for spring breakers or your grandmother’s retirement community?  Of course it’s not – it’s actually an ideal desintation for a marketing company or advertising agency.  Our Florida advertising agency thrives in the midst of a state known for its beaches, sunshine and diverse population. What follows are just a few …

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Pinteresting Advancements Pinterest for Business Helps Companies Drive Innovation and Revenue 1200x600 c default

Pinterest: Helps companies drive innovation & revenue

A year ago, Pinterest blew up into popularity so fast that even the founders themselves were astounded.  However, a leading question on everyone’s mind revolved around a single question: how could the Internet’s pin board help drive revenue? Pinterest continues to grow in popularity because it offers a visual approach to daily inspiration.  Particularly popular …

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