#hashtaghistory #itisntwhatyouthink #italmostwasntatall #itcouldhavebeenoctothorpeorworse. If you can make sense of those words and can sling tags #likeaboss, give yourself a #goldstar. But if all you see is a jumble of letters and words, here’s a quick overview. Putting the ‘pound’ sign – or by its more recognizable term ‘hashtag’ — in front of a word …
The history of the hashtag, pound sign, and octothorpe Read More »
To some, banks may seem by nature a tad on the boring side. How much fun can it be, really, to collect and distribute money all day?Actually, if you talk to people in the profession, it can be a whole lot of fun to be in the business of marketing dollars and cents to the masses. …
7 interesting content ideas for good bank marketing Read More »
With the data suggesting that there are more than 6 billion Google searches each day and that 91.5% of the total clicks go to websites listed on the first page of Google, it’s no surprise that the first page is a popular place to be. But how can you make sure your business appears there? There …
How to get your business on the first page of Google through SEO Read More »
There are probably worse situations to be in than drawing a blank on what to post on social media. When it’s part of your daily duties, and you see your scheduled “must post” time quickly approaching, with nothing to say, well, it’s easy to wish you were anywhere but in that predicament. The good news is that you’re …
10 tips to develop a social media marketing plan for you business Read More »
Social media is a powerful, organic force that can make or break a brand – or even set the tone and personality of an organization. One of the most overlooked facets of social media management is its power to enhance your customer service strategy. According to Nielsen’s Social Media report, 67% of your audience uses social …
The art of integrating customer service into social media management Read More »
Just because cable and network broadcasting subscriptions are dropping, doesn’t mean people aren’t watching videos and rich media. In 2016, Google announced that more then 500 hours of video are uploaded to YouTube per minute. That’s right, we said per minute. Last year, that number was only 300 hours per minute. In other words, that’s …
Why video production matters more than ever for your business Read More »
Well, this is it – the biggest, most pivotal project of your life, right? Not exactly. A portfolio is essential to the career of any graphic designer regardless of their skill set in various disciplines. The best way to think of this designer cornerstone is as a resume, skill sheet, and work example all rolled …
Here are the best seven portfolio tips from a recent graduate Read More »
Let’s get controversial. You’ve probably heard the saying, “no news is good news.” You’ve probably also heard the saying, “there’s no such thing as bad publicity.” But when your company is the target of bad press – such as fast-food behemoth Chipotle’s recent scandal, thanks to the “Chubby Chipotle” smear campaign running in the New …
Dear Chipotle: Clickbait isn’t always a bad thing Read More »
It’s definitely a challenging time to be working in healthcare.There are political pressures – and competing agendas – to expand or undo the insurance structure. Along with increases in billing, every insurance provider requires their own rules and paperwork, and regulations are constantly evolving regarding the best practices for discussing or sharing patient information. On the brighter side, there …
4 reasons why digital advertising matters in healthcare marketing Read More »
If you’re in the healthcare industry, a strong content marketing strategy can help you differentiate your practice from your peers, or position your organization as a subject matter expert. Although you may be dealing with more complicated or sensitive topics, the basic principles for successful healthcare marketing campaigns aren’t much different than if you were in the …
10 things healthcare providers should know about content marketing Read More »
