Author name: bigeyeuser

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What you should know about Snapchat advertising and teens

I won’t lie: I wasn’t an early adopter of Snapchat when the disappearing-photo app first arrived on the scene. Call me a smidge shallow, but my rationale was always that if I’m going to take the time to capture a picture of my oh-so-perfectly arranged lunch in lighting so undeniably”#nofilter needed” good, then I’d like to at …

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Is there a link between organized chaos and creative clutter?

As the old adage by Albert Einstein goes, “If a cluttered desk is the sign of a creative mind, if what then, is an empty desk a sign?” On the contrary, there’s an entire industry of self-help books and motivational speakers dedicated to “de-cluttering” your life, so surely there must be something wrong with a messy …

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The top three reasons Facebook advertising pays out

To advertise on Facebook, or not to advertise on Facebook…that is the million dollar digital marketing question. It’s a common refrain among small and large businesses alike – even though 1.23 billion people (and counting) are using the popular social media site. With such a massive audience pool to begin with, it’s guaranteed that a good …

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For the love (of everything Valentine’s Day marketing)

Ah, Valentine’s Day. It brings to mind candlelit dinners, flowers sent to the office, and eating entirely too much chocolate. For some, it might even rehash haunting memories of good ol’ Johnny from third grade who gave his handmade valentine to Sarah – while going steady with you. But as it turns out, most of the world isn’t …

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A few more free fonts that you need to add to your collection

2015. A new year, a new list of our talented designers’ favorite fonts for you to peruse, download, and enjoy! And did we mention they’re free fonts? We all know that typography has grown to become an art form, one that has the potential to really attract an audience to – or detract their interest …

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The top three most common advertising myths debunked

Fact versus fiction. Fairytale versus reality. With an influx of industry buzzwords, tales of lore, and books, blogs, and the like, all speaking to the virtues of best achieving your marketing goals and objectives, how do you siphon out the true misnomers? There are most certainly plenty of these truths that abound on advertising industry websites and …

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The power that lies within the Super Bowl XLIX ads

Ah, the Super Bowl. For football fanatics, it’s the most important day of the year. For others, it’s an excuse to enjoy a few brewksis and some BBQ on a Sunday night; employees and bosses alike can be seen donning sunglasses indoors come Monday morning, free of judgment. Fried chicken wings are a viewing-party staple …

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BIGEYE welcomes the addition of its newest team members

ORLANDO, Fla. – January 27, 2015 – BIGEYE, a full-service integrated firm based in Orlando, announced today that Dani Alfonso has joined the creative team as a designer, and Christopher Judge, as one of the newest web developers – adding two esteemed employees to the ever-growing agency, and continuing the company’s advertising agency growth strategy. “We’re extremely …

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The top advertising trends for 2015 are here, are you ready

Ron Swanson- it’s a name that brings to mind breakfast, Tammy’s, abhorrence for local government, and staying off the grid. In a particularly memorable scene from NBC’s hit show, “Parks and Recreation”, Ron receives a personalized pop-up ad on his computer and later discovers (to his horror) what happens when he Googles his home address. …

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