Inclusive Marketing with Jerry Daykin
Jerry Daykin is a recognized expert in inclusive marketing, and explains the benefits of reflecting all consumer groups in advertising – both on-screen and off.
Consumer Insights
ENVISION 2022: Andy Sheldon on Shopping TV
The creator economy is disrupting advertising, and provides many creators with a viable alternative to traditional employment. Guest Nick Wolny is a prolific writer and the founder of Camp Wordsmith, a business and writing incubator for entrepreneurs. Nick offers advice for anyone considering becoming an independent creator, and explains why creative content side hustles have been embraced among Gen Z. Nick also shares his views on artificial intelligence-based writing tools.
Nick Wolny on the LGBTQ Economy
The creator economy is disrupting advertising, and provides many creators with a viable alternative to traditional employment. Guest Nick Wolny is a prolific writer and the founder of Camp Wordsmith, a business and writing incubator for entrepreneurs. Nick offers advice for anyone considering becoming an independent creator, and explains why creative content side hustles have been embraced among Gen Z. Nick also shares his views on artificial intelligence-based writing tools.
ENVISION 2022: Ingrid Milman-Cordy, Nuun Hydration
Our guest is Melina Palmer, CEO of The Brainy Business. We discuss Melina’s book and how leveraging Behavioral Economics can yield fresh consumer insights.
Influencing Shopper Decisions with Devora Rogers
Our guest is Melina Palmer, CEO of The Brainy Business. We discuss Melina’s book and how leveraging Behavioral Economics can yield fresh consumer insights.
Applied Behavioral Economics with Melina Palmer
Our guest is Melina Palmer, CEO of The Brainy Business. We discuss Melina’s book and how leveraging Behavioral Economics can yield fresh consumer insights.
Kevin Perlmutter of Limbic Brand Evolution
A conversation with Kevin Perlmutter, Founder and Chief Strategist of Limbic Brand Evolution. Kevin explains how he established his brand strategy and neuromarketing consultancy, and shares some of the ways he helps brands increase consumer desire, engagement, and loyalty with emotional insights. We discuss the use of agile consumer neuroscience research tools to evaluate creative, …
Envision 2022: Syama Meagher, Scaling Retail
To coincide with the release of Bigeye’s ENVISION 2022 video, an extended interview with Scaling Retail’s CEO Syama Meagher on the future of digital fashion.
Inspiring Green Consumer Choices with Michael E. Smith
Marc Guldimann discusses how his company Adelaide quantifies the true quality of media through the lens of attention with its innovative Attention Unit (AU).
Attention Metrics with Marc Guldimann
Marc Guldimann discusses how his company Adelaide quantifies the true quality of media through the lens of attention with its innovative Attention Unit (AU).