According to a recent BigCommerce analysis, product description pages stand out as the most critical parts of an eCommerce website. They emphasized the fact that designers need to consider their product pages from multiple perspectives:
Pew Research classified people born between 1997 and 2012 as members of Generation Z. Some definitions of this generation vary by a year or two, but this one appears common. Mostly, marketers have only begun to consider the distinct values and buying habits of these young people, and some still lump them in with Millennials.
This article is part of #TheBigeyeLens series exploring the future of consumer behavior, purchasing decisions, and marketing trends. We’ll be talking about DTC Design Trends that are taking over.
In marketing, “transmedia storytelling” is a trendy buzzword. Marketers have often proclaimed the benefits of placing much of their advertising-driven focus on telling a compelling “story,” but what is actually represented by the story itself may be a bit hazy. That’s where the marketers at your favorite marketing agency in Orlando come in – we’ll …
Learn the Brand Benefits of Transmedia Storytelling Read More »
Social media, travel, and review sites can be a great testament to your business’s credibility, customer service, amenities, and experiences. The problem is, most people only write reviews when they’ve had a shockingly horrific experience, or were completely blown away by something. But how do you encourage the masses of happy, satisfied customers in between …
Restaurant marketing strategies to encourage real reviews Read More »
I never thought when making the switch from nursing school student to an advertising major in college that I would have the opportunity to witness an open-heart surgery on a small child. But that is exactly the experience I had last month. BIGEYE had the honor to be asked by our client, Arnold Palmer Hospital …
Instagram in the OR: Using social media to bring comfort to others Read More »
Advertising is one of the earliest concepts of human economic activity. This has developed with the coming of every new technology and continues to grow each day. Drawings, printing, telephone, television and more recently the internet and social media marketing have all made their mark in the history of advertising, and who knows what tomorrow …
How to Identify Different Types of Ad Agencies Right Away Read More »
