As a part of BIGEYE, an Orlando video production company, we are very proud to have the Arnold Palmer Hospital For Children as one of our notable clients. They are viewed as the leader in pediatric care in Central Florida. In 2006, the Arnold Palmer Hospital decided to specialize its care for women and children …
BIGEYE’s Video Production: Annika Sorenstam & Arnold Palmer video Read More »
With social media, individuals and small businesses have the power to reach thousands of people in mere seconds. Our smartphones and computers allow us to reach anyone in almost any part of the world in less time than it takes to warm a microwave burrito. Business contacts, colleagues, associates, consumers – they’re all right there …
The business of social media: Do you still need a sales team? Read More »
When you’re three, you don’t know much. The world around you is an amazing stimulus of glittery, shiny and bright things, just waiting for you to touch them and explore them. As adults, when people are subject to advertisements and promotions, they experience marketing in the same way. Good marketing makes people impulsively want to …
How advertising is like parenting pour three-year-old kid Read More »
The marketing and advertising industries are notorious for making up their own buzzwords, in order to emphasize and, in some cases, glamorize trends and ideas as they come into the public space. (I once received an email from a media company encouraging me to “techcessorize” my iPad – how’s THAT for corny PR language?) Here …
The newest buzzwords & what they mean to your company Read More »
Fewer than two weeks ago, Korean recording artist Psy was virtually unheard of in America. But now, the video for his song “Gangnam Style” has more than 335,000,000 views, and the song itself holds the number two spot on the Billboard charts – and the song isn’t even in English! That type of crossover language …
How digital video can help sell your brand’s story Read More »
I never thought when making the switch from nursing school student to an advertising major in college that I would have the opportunity to witness an open-heart surgery on a small child. But that is exactly the experience I had last month. BIGEYE had the honor to be asked by our client, Arnold Palmer Hospital …
Instagram in the OR: Using social media to bring comfort to others Read More »
Illuminate the way you connect with your audience. Create a short and fun video, aka “splainer,” to engage and inform your viewers. Here’s a splainer we created for Illuminate – a children’s health and wellness blog by Arnold Palmer Hospital. Check out the blog for more of our handiwork!
A lot of people are enjoying a well-deserved summer vacation. The vacation you are enjoying probably started with the simple question: Where to go? Do you want an adventure experience or a more relaxing getaway? After a little location research, most of us dust off the calculator to match our budget to a location. Then …
Ideas + Process = Unlimited Umbrella Drinks For Days Read More »
In the advertising industry, we are now seeing a divide between traditional and digital agencies. And the people searching for creative advertising agencies are left feeling like they need to pick a side. Do you stick with the conservative, traditional agency or try something different with a trendy, digital agency? This definite division between agencies …
Traditional agencies tactics verse Digital agencies Read More »
If 2010 was up for a marketing superlative, it would definitely be voted “Most Likely to Succeed.” This past year, we saw the launch of the iPad, the expansion of the Facebook “Like” button to other popular websites and the rise of singer-songwriter Justin Bieber, who can thank YouTube for the fact that he can …
What to Expect in Marketing in 2011 and what you need to know Read More »
