After recent increases in mobile and online banking, financial marketing should now focus on an adjusted message and technology in these changing times. The COVID-19 pandemic spread quickly and left a grave impact on worldwide economies and societies in its wake. As part of the fallout, paid search behaviors have also shifted abruptly and dramatically. …
COVID-19 User Behavior and the Impact on Financial Marketing Read More »
Read why eCommerce is booming during the coronavirus, and how businesses can retain those customers after the crisis passes. During these days of the coronavirus outbreak, you might have a hard time picturing a return to normal business conditions. Still, you can already see signs that preventative measures have begun to flatten the curve and …
ECommerce Website Management and Marketing After COVID-19 Read More »
Read our 7 small business marketing and customer acquisition strategies to obtain more business during and after the coronavirus pandemic. Has the coronavirus crisis derailed your customer acquisition strategy? According to recent studies, this serious outbreak has negatively impacted a great number of small businesses. Meanwhile, even more expect crisis-related obstacles in the near future. …
Small Business Marketing During and After the Coronavirus Crisis Read More »
When it comes hotel digital marketing during COVID-19, here are some tips on rethinking messaging, audience targeting, and marketing platforms. Rosie Sparks of Skift may have had one of the best introductory takes for tourism digital marketing during the coronavirus outbreak. To paraphrase, she said that hospitality marketers will have to walk a fine line to develop …
Adjusting Your Hotel Digital Marketing Strategy During COVID-19 Read More »
Video marketing for business during COVID-19 can replace trade shows, keep customers engaged, and promote brand transparency. COVID-19 has spread to all 50 states and to almost every country in the world. Along with the pandemic, governments have curtailed business activities and cautioned citizens to stay home as much as possible. As businesses struggle to …
Video Marketing: Keep Your Audience Engaged During COVID-19 Read More »
Restaurants affected by COVID-19 are getting creative with their customer acquisition strategies. Read our restaurant marketing tips for inspiration. The restaurant industry has been singled out as one of the kinds of businesses most impacted by the coronavirus crisis. Government orders have closed dining rooms across the country. At the same time, many eateries have …
Restaurant Marketing and Customer Acquisition After Coronavirus Read More »
Even as marketers, the team at our Florida marketing agency knows we’re also consumers. Each day, we face hundreds of choices as to where to eat, where to shop, and which brand of soda to buy. Giving your money to one brand is, essentially, giving your support to that brand to keep doing what they’re …
Why Differentiation Is the Most Important Marketing Tactic Read More »
As the coronavirus continues to grip the world, companies must act now to ensure marketing campaigns are able to weather the crisis. The effects of COVID-19 on business and business marketing From the plummeting Dow Jones averages that are rocking Wall Street to the forced closures and loss of consumer activity that are devastating Main Street, businesses …
Pivot your marketing strategy to handle coronavirus by producing digital content, airing television ads and OTT ads, and a communication strategy. Shift focus from events to digital On top of major events like NBA games and Coachella being cancelled or postponed indefinitely, conferences, expos, and trade shows have also been cancelled. According to a Demand …
What Brands Can Do During the Coronavirus Pandemic Read More »
Want to dive deeper into community-based gamer marketing? Connect with a full-service agency to help you launch your gamer marketing campaign. Pop quiz: How familiar are you with Discord, Twitch, and Fortnite? If your answer is “not very,” you’re probably not in a strong position to market to the gaming community. That’s a significant loss, …
