Media & Analytics Archives

What Cheap Coffee, Stolen Grease, and Great Explainer Videos Have in Common

Leave a Comment / Branding, Media & Analytics, Search Engine Optimization / By bigeyeuser

Take a sip of the $5 subscription coffee from Burger King and realize the possibilities that could be opened if you used a motion graphics design company. Generating compelling marketing concepts is any creative agency’s meat and potatoes. However, even after you’ve had a creative epiphany, you still need to figure out the best way to spread …

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The Secret to Effective Property Management Marketing Minding Your Ps and Cs 1 1200x600 c default

Want Effective Property Management Marketing? Mind your P’s & C’s

Leave a Comment / Influencer Marketing, Marketing/Business, Media & Analytics, Multi-Family, Real Estate / By bigeyeuser

Didn’t grandma ever tell you to mind your own business? Now it’s time to shift focus to the P’s & C’s of property management social media marketing. Social media moves fast — so it’s critical to stay up to date with the most innovative new ideas. The recent Multifamily Social Media Summit gave property management professionals …

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Precision and Reach Why Streaming TV is Powerful for DTC Brands 1 1200x600 c default

Precision and Reach: Why Streaming TV is a Powerful Weapon for DTC Brands

Leave a Comment / Digital Targeting Services, Direct-To-Consumer, DTC Marketing, Media & Analytics / By bigeyeuser

TV streaming is more intricate than you or your watching habits probably realize, which is why you need a video production services company. When it comes to advertising and marketing, Direct to Consumer (DTC) brands are best known for sponsored social media posts and banner ads. This makes perfect sense, given their low overhead and …

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Senior Living Communities Connect with Baby Boomers Through Digital

Leave a Comment / Active Adult & Senior Living, Media & Analytics, Media Analysis & Measurement, Real Estate / By bigeyeuser

A senior living marketing agency can assist you in the battle of understanding your audience to enhance one of the largest assets of your marketing plan. The Baby Boomers created the counterculture — and our modern conception of youth culture along with it. One of the generation’s biggest bands, The Who, memorably sang the line “I hope I …

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How Can Small Banks Compete Against Large Banks? Supercharged SEO

Leave a Comment / Banking, Creative & Production, Marketing/Business, Media & Analytics, Search Engine Optimization, Website Development / By bigeyeuser

Supercharge your SEO services and launch your community bank into the future with these key digital marketing strategies and concepts. The banking industry has been consolidating for 30 years, dropping from 14,000 banks in 1985 to fewer than 5,000 today. With smaller players being swallowed by industry heavyweights, it’s natural for community banks to wonder how well they can compete …

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3 Things to Unlearn About Video Game Marketing for Your Brand

Leave a Comment / Branding, Influencer Marketing, Marketing/Business, Media & Analytics / By bigeyeuser

Gaming is a 2.3 billion global person market, not tapping into this video game marketing arena is a huge loss of opportunity. There are a lot of things that people think they know about marketing to gamers. Forget all of it. The gaming world is a lot more like the mainstream world than most would …

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Want to Maximize Your Influencer Relationships? Then Go Long

Leave a Comment / Branding, Implementation, Influencer Marketing, Media & Analytics / By bigeyeuser

Fine-tune your influencer relationships with expert brand messaging services to bring your brand voice to a whole new level! Brand messaging services have long evangelized about the power of influencer marketing. Yet in order to maximize the returns brands see on influencer campaigns, it’s important to optimize these relationships. One key factor that many brands overlook in …

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Momo Was a Hoax, Making a Bigger Challenge for Today’s Brands

Leave a Comment / Marketing/Business, Media & Analytics / By bigeyeuser

Work with a media planning agency today to keep social media trends, like Momo, from negatively impacting your brand’s trustworthiness. Momo — an exceptionally creepy Japanese sculpture — was likely responsible for thousands of terrified PTA meetings over the last few weeks. Yet brands have reason to worry as well. While Momo may not have been all she …

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Want a Great Ad Campaign? Deliver an Out-Of-Home Experience

Leave a Comment / Media & Analytics, Media Analysis & Measurement / By bigeyeuser

Want to accomplish a quality ad campaign with a unique out-of-home experience? Partner with a media buying agency to take your campaign to the next level. Three billboards inside Orlando, Florida. Sounds like an Oscar-nominated film, right? In reality, it’s a simple and underused advertising strategy that can deliver serious results. By working with a …

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Understanding the Intricacies of Rebranding: Slack’s Logo Refresh

Leave a Comment / Media & Analytics, Media Planning and Buying, Public Relations / By bigeyeuser

Rebranding an existing brand is no easy feat – especially with a widespread communication tool – jump into our breakdown of Slack’s new logo refresh. Slack is a corporate collaboration interface. It’s been incredibly successful, growing into an $8 billion company with 8 million daily users in just over 5 years, and now it’s going …

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