Big on talent.
Not on attitude.

Our creative renegades.

Pretty, aren't they? And just as sharp.

Meet our crew, a diverse and talented team of account managers, programmers, writers, designers, producers, and strategists with the chops to knock your socks off. Unless you’re already barefoot, then we’ll just resort to tickling and toe pulling. Maybe even a wet willy if you’re lucky—and willing.

Click around to learn a little more about them. We’ve been told that our creativity tends to rub off on people, so don’t be surprised if you feel a heck of a lot cooler when you’re done.

Dana Cassell

Strategic Specialist

Emily Hamlin

Marketing Coordinator

Matt Hutchens

Video Producer

Lyndsey Kay

Account Coordinator

Sandra Marshall

Senior Account Manager

Tim McCormack

Digital Marketing Manager

Justin Ramb

CEO

Seth Segura

Creative Director

Ashley Tice

Production Manager/QA Lead

Jennifer Williamson

Account Manager

Rhett Withey

Lead Designer

Clayton Tillman

Developer

Matt Higgs

Developer

Jason Lonas

Finance and Operations Manager

Kelsey Roderick

Account Coordinator

Yavniel Padilla

Developer

LeAnne Ball

Agency Coordinator

Nicole WIlliams

Designer

Dana Cassell Headshot

Dana Cassell

Strategic Specialist

Dana Cassell is a digital marketing enthusiast, college professor, and marketing specialist. Since 2003, she has worked in digital and brand marketing for major brands The Orlando Sentinel, Bright House Networks, and Orlando Health, among others.

She holds a Bachelor of Arts Degree from the Temerlin Advertising Institute at Southern Methodist University, a Master of Arts from The University of Texas at Austin, and a Certificate of Achievement in Web Analytics from The University of British Columbia.

Dana teaches courses in marketing, advertising, and sales at Valencia College, and occasionally speaks to professional groups about digital and brand marketing management.

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Emily Hamlin Headshot

Emily Hamlin

Marketing Coordinator

If you’re looking to work with BIGEYE for the first time, Emily is your new best friend. As Marketing Coordinator, she works to establish strong relationships and ensure that the new business process is a positive experience. From collaboration on web design, internal marketing collateral, and brand direction to the creation of new business proposals and the onboarding process, Emily strives to show others the value of being a part of BIGEYE.

A graduate of the University of Central Florida with a B.A. in Human Communication, Emily brings years of marketing and advertising experience along with account service, client relations, and administrative experience from a variety of industries. She is also pursuing a Master of Arts in Interpersonal Communication at UCF. Emily has a go-getter attitude with a great sense of humor who makes a genuine personal connection with everyone she meets. She is an avid reader, a lover of animals, and has a passion for traveling the world.

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Matt Hutchens Headshot

Matt Hutchens

Video Producer

Matt is BIGEYE's go-to video production guru, capable of executing a successful shoot, no matter the complexity. He uses his production expertise to manage crew, gear, and lighting to ensure the perfect shot - channelling the innovative and inventive spirit of 80’s TV legend "MacGyver" in nearly everything he does.

Whether building and flying his own camera-mounted quadcopters before it was the trendy thing to do, modding a camera to shoot in 4k resolution and ultra slow motion, or rigging an egg timer to shoot a 180 degree time-lapse, Matt’s creativity pushes BIGEYE's video projects from average - to awesome.

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Lyndsey Kay Headshot

Lyndsey Kay

Account Coordinator

Lyndsey serves as an Account Coordinator at BIGEYE and is an extremely important member of the account team. Lyndsey's bubbly personality is incremental in how well she builds relationships with clients and aids her as she juggles being the liaison between the account and creative teams.

Lyndsey graduated from the University of Central Florida, where she studied Advertising and Public Relations. Before joining BIGEYE, she spent a year promoting women’s leadership development at college campuses around the country as a Leadership Consultant for Alpha Delta Pi Sorority. She loves the performing arts, online shopping, travelling with her friends and family, and all things social media. She is known for her ability to make you feel immediately comfortable and welcome, and her ever-present positive attitude is incredibly contagious.

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Sandra Marshall Headshot

Sandra Marshall

Senior Account Manager

Prior to joining BIGEYE in 2011, Sandra was in media as an Account Executive for broadcast television with Orlando’s NBC affiliate, WESH 2. She possesses a comprehensive knowledge of media, and an advertising acumen that allows her to offer fresh perspective and insight to clients of all sizes, with needs of varying scopes. As Senior Account Manager, she’s committed to exceeding client’s expectations and developing strong client relationships . She has partnered with national and international accounts including Disney, ESPN, Greystar, Nielsen, and Orlando Regional REALTOR® Association among others.

With a steadfast commitment to obtaining ongoing expertise through partnership with her peers, Sandra currently serves as Membership Chair of the American Advertising Federation-Orlando.

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Tim McCormack Headshot

Tim McCormack

Digital Marketing Manager

A social and digital marketing guru with an innate knack for generating captivating content, Tim serves as BIGEYE's Digital Marketing Manager. Possessing an unbridled passion for creative content writing, he joins the agency after most recently serving as Digital Marketing Team Lead at Orlando-based agency, &Barr.

Quick to master new technology, Tim provides unmatched digital marketing expertise to valued clients in a vast array of disciplines and industries and is highly proficient in campaign tracking and analysis using a number of key digital monitoring channels. He's also a basketball playin', rock climbing, space, and Phish lovin', uber-proud University of Central Florida Knight.

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Justin Ramb Headshot

Justin Ramb

CEO

Justin established BIGEYE in 2002, and in the years since, the agency has evolved and thrived, with partnerships including Fortune 500 companies GE, Disney, Marriott, and Sprint. Justin’s creative mind, and his knack for strategy and development, continues to drive BIGEYE to the forefront in advertising throughout the southeast.

A visionary, he sees things in their entirety - driving a project’s scope, and leading his team from conception to overall campaign execution. He is exceptionally proud to manage a team of highly talented individuals, while simultaneously possessing a knack for relating to valued clients and their ever-changing needs.

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Seth Segura Headshot

Seth Segura

Creative Director

Innovative ideas and detailed execution are a hallmark of our creative director’s magic touch. Spanning a diverse career of 15 years in the agency world, Seth has contributed his unique blend of tactical and creative approaches to various departments, from roles in account planning and media, to copywriting and design—all of which bestow a unique perspective of agency life that very few are able to see and experience. As Creative Director, Seth maintains a high standard of creative style and tone that is implemented throughout the design department, ensuring that briefs are detailed and precise and that resulting work is both creative and strategic. Nothing leaves the department without his stamp of approval. Seth’s core passion lies in high-concept visual design carried out amongst broad integrated campaigns—from print and web, to digital and video—and beyond. Seth is a pop culture aficionado and known to spot trends in design, music, and fashion in their earliest forms. He pairs that skill with a love and respect for classic design traditions. Seth is a graduate of Louisiana State University, and has had a colorful past growing up on a southern Louisiana sugarcane farm surrounded by Cajun family and friends. His career has been decorated with awards and accolades recognizing his creativity and dedication to the world of advertising.

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Ashley Tice Headshot

Ashley Tice

Production Manager/QA Lead

Ashley brings nearly 10 years of marketing and public relations expertise to BIGEYE. She has gained invaluable experience partnering alongside a number of large national brands, including Optum, Leeann Chin, and NeoPath.

She began her career as an Intern with the Minnesota Vikings, and most recently, Ashley served as Senior Project Manager at Wingnut Advertising in Minneapolis, where she was instrumental in coordinating daily production efforts for the agency, while serving as a key contributor to the account team.

When she isn't providing exceptional client service, Ashley enjoys spending time with her husband, John, son, Jett, and their Morkie, Zoe.

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Jennifer Williamson Headshot

Jennifer Williamson

Account Manager

An Orlando native, Jennifer is a University of Florida graduate and a die-hard Gator fan. She has over 20 years of industry experience, and has worked with a variety of clients, including: Florida Hospital, Fields BMW, Orlando Infiniti, CFE Federal Credit Union and Orlando Health, among others.

Jennifer's career in the advertising industry began at Progressive Communications International as a copywriter, and she has previously served as First Marketing's senior account manager, and account services director at Spotted Dog Marketing.

With a passion for excellence and attention to detail, Jennifer strives to consistently exceed expectations.

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Rhett Withey Headshot

Rhett Withey

Lead Designer

Rhett is a skilled designer and graduate of Valencia College. When he isn't exploring the world of Adobe or creating new masterpieces, he proudly admits to enjoying spending his time absorbed in all things "geek.”

An avid fan of “Star Wars,” comic books, and movies - but not necessarily in that order, Rhett is also the self-appointed Orlando Magic Team Historian, and loves to discuss the latest sports news with anyone willing to lend a listening ear.

With a keen interest in partnering with his peers in the industry, Rhett also serves as Board Member for AIGA Orlando.

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Clayton Tillman Headshot

Clayton Tillman

Developer

Clayton is a programming aficionado, providing expertise to clients in a variety of industries. He possesses working knowledge of a number of complex systems, machine learning methods, artificial intelligence applications, analytics, and simulation.

He obtained his Bachelor of Science in Computer Information Systems from Saint Leo University, and his Master of Arts in Industrial Engineering from UCF, where is currently pursuing his Doctor of Philosophy. Clayton is a member of INFORMS, IIE, SCS, and ASQ, and is an avid basketball fanatic.

When he's not coding, he's enthusiastically cheering on the Orlando Magic, the Florida Gators, or his alma mater's Knights.

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Matt Higgs Headshot

Matt Higgs

Developer

Matt brings over 10 years of professional web development experience to BIGEYE, and specializes in PHP frameworks and content managements systems. While he loves to work exclusively with front-end HTML and javascript, he truly geeks out on back-end functionality, striving to make things work ‘behind the curtain’.

Matt loves late nights, long walks with APIs, and snuggling with custom integrations.

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Jason Lonas Headshot

Jason Lonas

Finance and Operations Manager

Jason came to BIGEYE with an extensive education and a great deal of experience in finance and operations. Here at BIGEYE, he is our one and only Finance and Operations Manager and expertly takes on many tasks around the office to keep our office running smoothly. He is also responsible for monitoring the financial health of the company by tracking agency financials and driving profitability. Jason received his Associate's Degree in Business Administration from Valencia State College, his Bachelor's Degree in Accounting from the University of Central Florida, and is currently working towards his Master of Accounting from Nova Southeastern University.

Besides being excellent at his job, he also loves to go surfing on the shores of Playalinda beach and fishing at Mosquito Lagoon. When he's not at the office, he can be found cheering on Orlando City Soccer and volunteering with TOPSoccer, U.S. Youth Soccer's community-based training program for young athletes with disabilities.

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Kelsey Roderick Headshot

Kelsey Roderick

Account Coordinator

Kelsey joins us with a background in the life of advertising agencies and serves as an Account Coordinator here at BIGEYE helping to ensure our clients’ needs are handled efficiently and with care. She is essential to the BIGEYE team and comes to us with over five years experience in advertising. Kelsey holds a Bachelor of Science in Advertising from the University of Florida and gained experience in both digital and traditional agencies and strives to understand the extensive world of both avenues.

Beyond BIGEYE walls, Kelsey enjoys exploring Orlando lakes on her boat, traveling for UF football games, and hosting many backyard BBQs.

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Yavniel Padilla Headshot

Yavniel Padilla

Developer

Yavi is a gifted developer and joins BIGEYE after graduating from the University of Central Florida with a Bachelor of Science in Information Technology as well as a Full Stack Web Developer Certificate where he acquired vast experience in programming and coding. He participated in UCF's Coding Bootcamp where he fell in love with all things coding and gained a great passion for front-end coding and new web technologies.

When he’s not busy learning all things coding, he enjoys spending his free time at the beach, traveling, or visiting Orlando’s many theme parks. His favorite TV shows include Game of Thrones and Westworld where he breaks away from the world of advertising.

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LeAnne Ball Headshot

LeAnne Ball

Agency Coordinator

LeAnne is our one and only Agency Coordinator, and a vital member of the BIGEYE family. She keeps the ball rolling at BIGEYE (no pun intended, as her last name is "Ball"), ensuring that we create a positive and productive environment for both our clients and employees. From managing the agency calendar, scheduling all internal and external meetings, and working with our marketing team on community outreach and public relations efforts, LeAnne is our go-to girl.

LeAnne graduated from the University of Central Florida, where she studied Human Communication with a minor in Mass Communications. Before graduating and joining the BIGEYE team, LeAnne was heavily involved with UCF's largest philanthropy, Knight-Thon, which benefits Children's Miracle Network Hospitals - more specifically, our local children's hospital Arnold Palmer Hospital for Children. She has always had a love for serving others who are less fortunate. In her free time, LeAnne loves painting, cheering on her sports teams, traveling with her friends and family, and all things interior design.

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Nicole WIlliams Headshot

Nicole WIlliams

Designer

Nicole joined BIGEYE originally as an intern and became our latest designer to join the team. She is an incredibly talented drawer and brings a new perspective on creativity to all of our internal and client-based work. She is originally from Pennsylvania and graduated from Full Sail University with an Associate's degree in Graphic Design. Nicole graduated valedictorian of her class with several course director awards, an advanced achievement award, and was offered the opportunity to display her work in the student showcase as well.

Nicole is a fashion guru and loves to express her creativity through her style every day. She ideally is found at the beach anywhere and anytime possible. She loves reading books that everyone else finds boring and is talented in playing multiple instruments including, the flute, trombone, guitar, ukulele, and percussion.

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