If you’ve been in the digital marketing world for any length of time, you’ve probably heard the term “SEO”. If not, it stands for Search Engine Optimization, and it describes a subset of digital marketing and development that emphasizes keywords, website design, linking and other tactics to help gain traction in search engine rankings, and …
5 SEO Mistakes that are Costing Your Business Money Read More »
In celebration of the art scene evolving in the city of Orlando, BIGEYE is partnering with the Downtown Arts District to hold a mural design contest among local artists for BIGEYE on the Arts. Designs should pay tribute to BIGEYE’s new neighbor, the Dr. Phillips Center for the Performing Arts, and the booming cultural corridor …
Take It to the Street! BIGEYE On the Orlando Arts Read More »
With so many tools, webinars and publications available for marketers within the financial services industry, it’s often difficult to sift through the clutter to figure out the most “essential” strategies for bank marketing success. However, some strategies do stand above others, and these tried-and-tested outreach methodologies can create sizable success within your financial institution. That’s …
Know The Top Tips for Financial Institution Marketing Read More »
12 Steps to Social Media Marketing By Lindsay Berry Posted on September 9, 2014 1. Research and know your audience! What topics and interests are they most social about? 2. Only choose to utilize the networks and platforms that best speak to your audience. 3. State your key performance indicators (KPIs). What do you …
12 Steps to Social Media Marketing Success Infographic Read More »
Working in the field of advertising and marketing, I often come across people who don’t understand the benefits of advertising. “Business is great,” they tell me. “So why should I continue to pay money to push out ads when I could be spending money elsewhere?” You probably already know that the main point of advertising is …
Business is Great! What Are the Benefits of Advertising? Read More »
For resort marketers, community management can present challenges unique to the industry. A high-end resort has different needs than, say, a massive chain of budget hotels, and as such it’s important to understand the “lay of the land” to reach the correct audience. While there is no one right way to accomplish this feat, the …
Resort Marketing & Community Management: The ins and outs Read More »
Parents are always looking for ways to save money. If you have kids of your own, you know just how expensive it can be to feed, clothe and entertain an 8-year-old ball of energy. In fact, Parenting Magazine says the average child costs about $15,000 a year (and that doesn’t even include extras like private …
What a Bargain! Successful Strategies for Marketing to Parents Read More »
It’s not uncommon for restaurant marketers to reach out to BIGEYE for tips on how to effectively market their concepts. It would be great if the key to successful restaurant marketing meant there was a to-do list of items that, upon completion, would cause a genie to pop out of a bottle, and your wish …
The Right Questions to Ask in Restaurant Marketing Read More »
ORLANDO, Fla. – Aug. 14, 2014 – BIGEYE, a full-service integrated advertising agency based in Orlando, today announced that due to recent client growth it has hired four new employees, bringing the total to over 22. The number of employees at BIGEYE has doubled since last year, and plans call for a continuation of this …
BIGEYE’s Aggressive Growth Strategy, Hires Multiple Team Members Read More »
If you’re looking to grow your business, one of the best things you can do is to focus on your personal brand. But, if you’re like many people I know, you’re probably asking: where do I begin? Well, as a leader here at BIGEYE’s Florida ad agency, I am committed to staying active in the community, …
Leveraging LinkedIn for Leadership, and What You Need to Know Read More »
