Real Time Monitoring & Tracking Archives

Using Real-Time Marketing to Fill Your Apartment Complex

Leave a Comment / Media & Analytics, Multi-Family, Real Estate, Real Time Monitoring & Tracking / By bigeyeuser

By adroitly executing a real-time marketing strategy, property managers can decrease vacancies without breaking the marketing budget. The velocity of online communication has never been more accelerated. Today’s hilarious memes or social trends typically curdle into irrelevance or irritation within a few days. Today’s breaking news comes faster than ever — and is forgotten about almost as …

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How to Market Your Advertising Agency and Who to Target

Leave a Comment / Audience, Consumer Journey Mapping, Digital Targeting Services, Insights, Media & Analytics, Real Time Monitoring & Tracking / By bigeyeuser

Advertising is all about making a product or service known and this service is usually accomplished by the individual himself or by a marketing agency. Having the passion and creative talent to build and manage an advertising agency is one thing, however to stay in business; you have to learn how to market your advertising …

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How Chatbot Observations Enhance a Full-Service Advertising Agency

Leave a Comment / Creative & Production, Media & Analytics, Paid Search, Real Time Monitoring & Tracking, Search Engine Optimization, Voice Development, Website Development / By bigeyeuser

Chatbots are little computer programs designed to engage in lifelike, real-time conversation with humans, typically on a company’s website or on social media platforms. If you spend any time shopping on the web, you’ve probably chatted with a bot, whether you knew you were or not. With ongoing advancements in artificial intelligence (AI), the chatbots’ …

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3 Tools Every Brand Strategy Agency Uses to Increase Conversion

Leave a Comment / Audience, Audience Analysis, Branding, Consumer Insights, Conversion Optimization, Digital Targeting Services, Identity, Media & Analytics, Real Time Monitoring & Tracking / By bigeyeuser

A strong brand strategy agency knows there are a few tried and tested tools that will boost conversions across every industry. At BIGEYE, we pride ourselves on championing multi-channel marketing so our clients can meet their customers’ needs on any device, across any platform, and raise the collective benchmark for digital marketing best practices. These …

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When did biometric monitoring become a real marketing tool

Leave a Comment / Media & Analytics, Real Time Monitoring & Tracking / By bigeyeuser

Biometric measurements are being used by some of today’s most savvy and forward thinking marketers. You’ve probably even experienced biometric marketing without thinking twice about it. Think: Snapchat’s facial filters that conveniently transport you into a cool, new nightclub or morph your face into the villain from this Halloween’s creepiest thriller. Those are all biometric marketing …

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Online Reputation Management In the Banking Industry

Leave a Comment / Banking, Branding, Media & Analytics, Real Time Monitoring & Tracking / By bigeyeuser

Social media is an important channel of interactive, two-way messaging for many industries, and banking and financial institutions stand to greatly benefit from using this medium to help distribute information. Although social media outlets provide opportunities for banks to engage with current and potential customers, there are also obstacles that banks must overcome to implement …

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Increasing Income Outcomes Tips for Financial Marketers

Know The Top Tips for Financial Institution Marketing

Leave a Comment / Audience, Branding, Consumer Insights, Consumer Journey Mapping, Digital Targeting Services, Media & Analytics, Real Time Monitoring & Tracking, Strategy & Positioning / By bigeyeuser

With so many tools, webinars and publications available for marketers within the financial services industry, it’s often difficult to sift through the clutter to figure out the most “essential” strategies for bank marketing success. However, some strategies do stand above others, and these tried-and-tested outreach methodologies can create sizable success within your financial institution. That’s …

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The $3.5 Million Question: Why Superbowl Ads Are On the Money

Leave a Comment / Entertainment, Media & Analytics, Media Planning and Buying, Real Time Monitoring & Tracking / By bigeyeuser

Here’s a list of things that cost $3.5 million: Lunch with Warren Buffet A Resort-Style Home in Paradise Valley, Arizona Living to 100 Years Old Lena Dunham’s Book Deal One Thirty-Second Advertising Spot During the Superbowl When considering what else you can get for $3.5 million a Superbowl ad may not seem as alluring as …

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With physician marketing ask the right questions

Physician marketing: It’s important to ask the right questions

Leave a Comment / Digital Targeting Services, Healthcare, Media & Analytics, Real Time Monitoring & Tracking / By bigeyeuser

One of the best things a hospital marketer can do is show genuine knowledge of and respect for physicians’ duties and responsibilities by learning about the service line. This shows a demonstrated commitment to service, and will allow the marketing team to adequately address physician’s concerns with competence. When the marketing team meets with physicians, …

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It’s not so black and white: New insights about Black Friday

Leave a Comment / Conversion Optimization, Media & Analytics, Real Time Monitoring & Tracking / By bigeyeuser

Years ago, Black Friday marked the day when stores would stop operating at a loss for the year, and would enter “the black” in terms of the year’s sales. Merchants and their employees would leak deals to consumers to lure them into stores with special offers. This was all done in an effort to clear …

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