Creative & Production

Pinteresting Advancements Pinterest for Business Helps Companies Drive Innovation and Revenue 1200x600 c default

Pinterest: Helps companies drive innovation & revenue

A year ago, Pinterest blew up into popularity so fast that even the founders themselves were astounded.  However, a leading question on everyone’s mind revolved around a single question: how could the Internet’s pin board help drive revenue? Pinterest continues to grow in popularity because it offers a visual approach to daily inspiration.  Particularly popular …

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Caring about your consumers time could change the ad world

It’s a fact that people are inundated with branded content hundreds of times a day. The advertising industry is worth billions of dollars, and brand marketers latch on to this by finding ways to reach you EVERYWHERE, including billboards, television, smartphones, tablets, magazines, websites and search engine pages. If you’re developing an advertising or marketing …

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Ad Lingo 101 The Newest Buzzwords and What They Mean to Your Company 1200x600 c default

The newest buzzwords & what they mean to your company

The marketing and advertising industries are notorious for making up their own buzzwords, in order to emphasize and, in some cases, glamorize trends and ideas as they come into the public space.  (I once received an email from a media company encouraging me to “techcessorize” my iPad – how’s THAT for corny PR language?)  Here …

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Things you didn’t know about LinkedIn – & probably don’t want to

Many people see LinkedIn as a way to stay connected to fellow professionals.  However, the online resume platform uses some interesting tactics to help put a price on your skill set. Our Orlando marketing agency uses LinkedIn to help us find talent, but always with caution.  What follows are some things you may not know about …

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Deploying Using Git

Benefits of deploying the use of Git into your workflow

One of the harder parts about development is the workflow. There’s no one right way to do it. What works for one person or team may not be efficient for you. For this reason it’s not something that is widely taught. You generally have to find your own way of doing things. Today we’re talking …

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How Digital Video Can Help Sell Your Brands Story GangnamStyle 1200x600 c default

How digital video can help sell your brand’s story

Fewer than two weeks ago, Korean recording artist Psy was virtually unheard of in America.  But now, the video for his song “Gangnam Style” has more than 335,000,000 views, and the song itself holds the number two spot on the Billboard charts – and the song isn’t even in English!  That type of crossover language …

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Are advertising rules really made to be broken? You decide!

Experience has taught us that when it comes to advertising rules, there are no advertising rules. How can a lawless community of creative bandits be so brash as to force their incorrect grammar and offensive imagery upon us? Because it works! History has proven that those thought provoking, eyebrow raising, finger-point worthy ads are just …

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Building business with Instagram: The bigger picture

With its very recent, very public and very pricey Facebook acquisition, the mobile photo maven coined Instagram has caught the eye of both big and small marketers, business builders and brands, worldwide. What started in 2010, as a seemingly small point, shoot and post application, has grown up to fulfill the visual needs of today’s …

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Contact us for help with your businesses e-commerce marketing

Ecommerce businesses are different from service websites. Any website that actually has the products for purchase online, where you receive payment through a shopping cart, is an ecommerce website business. Ecommerce marketing is going to be different in terms of marketing too. Florida marketing agency might suggest a few press releases should be issued on …

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Why College Students Shouldnt Handle Social Media

Why college students shouldn’t handle social media

College students and recent college graduates love social media.  According to a January 2012 survey published by CampusLIVE (now DailyBreak), 73% of college students use some form of social media in their everyday lives.  For many people, this is indicative of a young culture that has grown up with social media all around them.  (Or …

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