Adding experiential experiences to your content marketing strategy can help grow and engage your audience online and offline. Instagram, the popular photo and video site, will celebrate its 10th birthday in 2020. According to Sprout Social, just about a billion people use Instagram regularly, with about sixty percent of these users logging in at least once …
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Video marketing for business during COVID-19 can replace trade shows, keep customers engaged, and promote brand transparency. COVID-19 has spread to all 50 states and to almost every country in the world. Along with the pandemic, governments have curtailed business activities and cautioned citizens to stay home as much as possible. As businesses struggle to …
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Video is an incredibly powerful tool for healthcare marketers, if they know how to use it right. Here’s a quick guide to doing video marketing well. How effective is the use of video in marketing? Studies show that marketers who use video grow revenue nearly 50% faster than those who don’t. Consumers are watching billions of hours …
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The pet industry has never been more competitive. Here’s what you need to know about making pet product videos that engage audiences. It’s hard to understate the affection people have for their pets. According to the American Pet Products Association, the pet industry now averages more than $99 billion annually in sales, and is one of …
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As the coronavirus continues to grip the world, companies must act now to ensure marketing campaigns are able to weather the crisis. The effects of COVID-19 on business and business marketing From the plummeting Dow Jones averages that are rocking Wall Street to the forced closures and loss of consumer activity that are devastating Main Street, businesses …
Banks and other financial services need an edge to stay competitive. Here’s why content marketing can help them better connect with prospective customers. Banks and credit unions are hardly celebrated for their innovation or mastery of digital tools. There’s a reason for this: The industry is by nature conservative, and it is also constrained by …
Better Content Marketing for the Financial Services Industry Read More »
Marketing can be defined as all the different activities that are involved in making products available to satisfy the needs of the customers, while at the same time generating profits for the manufacturers and distributors. It is a complex process and it involves the following: Designing a product that meets customer specifications which many need …
Teamwork is an Essential Part in Marketing Communication Read More »
As we pass over into a new decade, video marketing continues to produce exceptional results for businesses around the world. In 2020, the overwhelming majority of industry authorities confirm that video marketing remains a key driver of advertising and branding efforts in the United States and around the world. Now in its sixth year, the …
Chances are good that you’ve used Siri, Alexa, or a similar AI voice assistant over the recent months or years, but have you stopped to consider the tremendous potential of voice marketing? Leveraging the power of voice user interfaces such as Apple Siri, Amazon Alexa, and Google Assistant, voice marketing is poised the become the …
Will 2020 Be the Breakout Year for Voice Marketing? Read More »
If you’re looking for motion graphics that bounce, pop, and just work, you could do worse than to draw inspiration from Richard Simmons. When someone says “motion graphics,” the campy exercise guru Richard Simmons may not be the first thing to pop into your mind. But when it comes to finding motion graphics that work, …
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