Imagine driving home from work. As you near your house, your parking garage door opens, your thermostat adjusts to your preferred ambient temperature, your lights turn on, and your front door unlocks. Your oven even turned on before you left the office because you need to prep for a dinner party later this evening. This …
Crash course: The Internet of things & it’s impact on businesses Read More »
View more of BIGEYE‘s creative infographics. A Sunshine State of Mind From beautiful beaches, to the world’s best theme parks, the Sunshine State has something to offer every kind of traveler. Orlando attracts more park visitors than any other destination in the United States Clearwater averages 361 days of sunshine every year SeaWorld Orlando trainers …
A sunshine sate of mind: there is something for everyone Read More »
The evolution of messaging apps such as Facebook Messenger, SnapChat, and WhatsApp have made the world smaller. It is easier than ever before to chat with people across continents and across time zones… or even just across town. Messaging apps aren’t new. Since the Internet’s birth, companies such as AOL have leveraged peoples’ desires to …
Say what!? Are Facebook messenger ads the next marketing trend? Read More »
View more of BIGEYE’s creative infographics. Orlando in a Day By: BIGEYE Posted on June 28, 2016 9:00 am Downtown Credo Start your day by having coffee or a pastry at Credo; a donations-only coffee shop in the heart of College Park. This community-oriented coffeehouse is beautifully decorated and has a rustic modern atmosphere, …
Orlando in a day: infographics guide to the city Read More »
Sure it’s entertaining, but social media, and Twitter in particular, have the power to shape the world as we know it. Unlike social media platforms such as Facebook, SnapChat, and Instagram that focus on users’ one-to-one interaction with friends and family, Twitter opens up the world of political social influence, journalism, and globalization. Twitter has …
How Twitter marketing transformed social media marketing Read More »
Banks are oftentimes considered safe, reliable, and generally uninteresting – which is exactly the type of image the bank marketing industry has embraced for decades. After all, would you feel more secure placing your money in the hands of an institutional-looking, serious company or a bright, colorful place that may even seem, dare we say it, fun? …
Consider these 3 things if you are marketing a bank Read More »
The infamous Don Draper didn’t do anything with digital advertisements, and he sure did pretty well, didn’t he? Sure – the setting of “Mad Men” took place decades before terms like: banner ads, click-thrus, CPM, and all those other important digital marketing-speak buzzwords became normal parts of our vocabulary. And fictitious characters like Don Draper, …
The merging of digital and traditional marketing tactics Read More »
We recently posted an article about how brands like Jet Blue, Nike, Air Asia, Starbucks, and Whole Foods rock customer service on social media. “We’ll get right back to you in the next 48 hours” just is not going to cut it anymore. Welcome to the age of social listening, where a company’s communication/marketing staff must not …
3 ways to use social listening to increase customer service Read More »
International phone calls are not cheap. But sometimes, when you’re a soon to be college senior with no agency experience and the sincere hope of becoming a copywriter – you take the call. At least that’s what I did. Flying back from my summer in Ireland, I was beyond grateful for the opportunity to step …
#Biglove for our stellar marketing intern: Pam Bianda Read More »
The Super Bowl has long been considered the pinnacle of football season, and similarly, Super Bowl commercials are often considered the pinnacle of television advertising. Super Bowl commercials – especially those early on in the game – can create enormous buzz that has the potential to linger for months, if not years. Whether or not the game …
Why we don’t suggest Super Bowl commercials for our clients Read More »
