A Digital Life: For Today & Tomorrow and the Future
Below is an infographic illustrating the significant changes that our online lives could experience in just four years: Go here to read more infographics about advertising today!
My BIG Break At The Coolest Place To Work, BIGEYE
Many people say to cherish your college years because it’s the best four years of your life. Without a doubt, my experience at Florida State University was jam-packed with unforgettable experiences, new endeavors, embarrassing moments and of course, tons of new skills and knowledge. As I walked across the stage at graduation (without tripping), I …
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Juliet said it best, “what’s in a name?” Well, there is a lot
I don’t know about you, but here at BIGEYE we’re pretty glad the rapture didn’t happen. For the past few months we’ve been immersed in the rebranding process, and it’s finally paid off. We’d like at least a few months to enjoy the fruits of our labor. October should be just fine.
Mobile Marketing Infographic: How the mobile internet is growing fast
Below is an infographic that explains the increasing size of the mobile market and the importance of mobile marketing in order to reach these consumers. Mobile marketing and tagging. Check out more of what our creative team has made here! People are spending more time on their mobile phones than ever before. This new marketing …
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First Class Seats to the Kennedy Space Center Shuttle Launch
The BIGEYE Team excitedly ran to the corner of Summerlin and Washington this morning to watch the space shuttle Endeavor’s last launch, only to be blinded by the sun glaring through a thick blanket of clouds. Not to worry, we knew our friends in the Twitterverse would have our backs. As we returned to the BIGEYE …
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Ben & Jerry’s Twitter Treats, promotion in a creative way
Most Twitter users hardly ever use all of the allotted 140 characters they’re allowed to tweet. Ben & Jerry’s decided to utilize this fact to promote a witty campaign called Fair Tweets (see the video splainer – a BIGEYE favorite), not only for its company, but also for a good cause. On May 14, in …
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The Myth of the Page Fold, and what you need to know
What is the fold? This is a reference to the upper half, or above the fold, of the front page of a newspaper which is considered to be premium space.
It’s here, Honeysuckle: A bright idea for Pantone in 2011
For those who saw The Devil Wears Prada (c’mon boys, you know you loved it), believe Miranda Priestly when she tells Andy: “That sweater is not just blue, it’s not turquoise, it’s not lapis, it’s actually Cerulean … That blue represents millions of dollars and countless jobs and it’s sort of comical how you think …
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What to Expect in Marketing in 2011 and what you need to know
If 2010 was up for a marketing superlative, it would definitely be voted “Most Likely to Succeed.” This past year, we saw the launch of the iPad, the expansion of the Facebook “Like” button to other popular websites and the rise of singer-songwriter Justin Bieber, who can thank YouTube for the fact that he can …
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There is Greater Potential of Becoming a Global Brand
In traditional advertising, the advertising campaign is usually limited to particular geographical regions or spaces. With the internet, the scope seems to be endless and a greater potential of becoming a global brand. If you are able to handle goods and supply them across the globe in a reasonable amount time, you are likely to …
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