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BIGEYE WINS GOLD AT FLORIDA AMERICAN ADVERTISING AWARDS

The Florida American Advertising Awards of May 2014

ORLANDO, Fla. – May 7, 2014 – BIGEYE, a full-service integrated advertising agency based in Orlando, was honored with a Gold District American Advertising Award at the recently held 2014 Fourth District American Advertising Federation Awards Gala in Tampa. The gold district award is BIGEYE’s second and highest recognition for The Daily Mom app after …

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3 Ways to Use Google Analytics to Improve Your Website Experience

4 Ways to Use Google Analytics to Improve Your Website Experience

For business owners who have never used Google Analytics, the breadth of customer data available can seem overwhelming. However, Google Analytics is an incredibly powerful tool for businesses of all sizes. It allows marketers an in-depth perspective of how people are using a company’s website, which can lead to much broader implications for branding, SEO …

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4 Ways to Perfect Your Content Strategy From BIGEYE

Each day, when I log on to Facebook, Twitter and LinkedIn, I see dozens of people trying to feed me content. Many of these people are talented, intelligent and hardworking, but at the end of the day there’s just not enough time for everything.[quote]Rather than trying to read it all, most of us pick out …

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5 Mom Marketing Tips for Your Travel Industry Strategy

People travel because they like to experience something new. They may wish to experience the relaxation of a different setting, an educational experience or a thrill seeking tour full of activities such as skiing, safari and theme parks. However, when people have children, the vacation dynamic may shift, so it’s key for the travel industry to …

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Six of the Best Copywriting Tips From Our BIGEYE Team

It’s springtime again, and even if you haven’t gotten around to doing much spring cleaning yet, there’s one thing we can suggest you clean up: your business’s copywriting strategies. Good copy can sell a product. Great copy, on the other hand, can sell a way of living. Think of Nike’s “Just do it,” or Apple’s …

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