Multi-Family

3 Ways to boost occupancy rate using property management marketing 1

3 Ways to Boost Occupancy Rate Using Property Management Marketing

Leave a Comment / Active Adult & Senior Living, Homebuilder/Construction, Media & Analytics, Media Planning and Buying, Multi-Family, Real Estate, Search Engine Optimization, Student Housing / By

Good property management marketing can bring ideal tenants to your properties easily and effectively. Instead of competing on price or square footage, a well placed ad from a media buying agency or curated social media posts can bring your community, neighborhood, and units to life.Help prospective tenants discover and choose your property with three of the …

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Why a Multifamily Marketing Agency Should Employ Live Chat

Leave a Comment / Insights, Multi-Family, Real Estate / By

Live chat can improve multifamily marketing conversions by offering prospects speed, convenience, and a more comfortable way to communicate. Marketing for property developers has evolved considerably in the past few years. In particular, one innovation holds immense promise to improve digital conversions. According to Neil Patel’s research, just including live chat on a multifamily marketing agency …

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Everything You Need to Know About Living in Austin, Texas

Leave a Comment / Audience, Audience Analysis, Audience Segmentation, Consumer Insights, Market Intelligence, Multi-Family, Qualitative Research, Quantitative Research, Real Estate, Uncategorized / By

Learn everything you wanted to know about what makes Austin, Texas weird from the people that call it home. Download our Austin, TX research report to review all of the details. Introduction The capital city of Texas, Austin is the 11th-most populous city in the United States and the seat of Travis County.  Located nearly …

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Social Media Retention Tips for Property Development Marketing

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Property development marketing with social media can help keep current residents engaged as well as bring in new ones. Learn how with our 10 tips. Property development marketing should do more than attract new renters; it should also retain loyalty from current tenants. After all, it’s almost universally true that retaining customers costs less than …

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Property Development Marketing 101: More Than Just a Logo

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Property development marketing should begin with branding that provides a roadmap for decision making and a consistent branding message for renters. When many property managers think about branding, an image of a logo generally pops into their heads. Branding includes logos and other graphics; however, that picture should mainly serve as a reminder of all …

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Renter Pain Points a Multifamily Marketing Agency Should Target

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Multifamily marketing should understand both market and marketing distribution to solve renter pain points and attract qualified renters. In marketing, a pain point refers to a problem that businesses can provide a solution for. A multifamily marketing agency can benefit by understanding their potential customers very well. They can learn about the issues that might …

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How Post-COVID-19 Behavior Will Impact Property Digital Media

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Marketing apartment complexes using digital media will be very important for property managers to reach future tenants searching for rentals after COVID-19. One thing’s for sure. During the coronavirus crisis, property managers cannot enjoy business as usual. Even in early April, online searches for apartments and rental rates have dropped significantly. Still, the crisis has …

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Using Real-Time Marketing to Fill Your Apartment Complex

Leave a Comment / Media & Analytics, Multi-Family, Real Estate, Real Time Monitoring & Tracking / By

By adroitly executing a real-time marketing strategy, property managers can decrease vacancies without breaking the marketing budget. The velocity of online communication has never been more accelerated. Today’s hilarious memes or social trends typically curdle into irrelevance or irritation within a few days. Today’s breaking news comes faster than ever — and is forgotten about almost as …

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Your Property Branding Is All Wrong

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If your property branding isn’t expressing the identity of your multifamily development, you’re not communicating your value to new or existing residents. Why bother with branding? Executive Magazine contributor Samantha Chalmers realizes that residential real estate managers may view branding as less important than optimizing operational efficiency and offering attractive amenity packages. “But make no mistake,” she …

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Investing in Your Resident Retention Efforts To Reduce Turnover

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While the majority of apartment complex owners understand the importance of reaching out to a targeted consumer demographic in order to fill vacancies, far fewer place enough emphasis on avoiding vacancies by effectively marketing to existing residents. Financial and business experts agree that keeping current tenants in place is one of the best ways for apartment complex …

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